Dettol Dawning

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This TCV production was undertaken in partnership with Oliver Agency on behalf of Reckitt Benckiser’s Dettol brand.

Working closely with Creative Director Matt Johnson, we prepared and presented a Directors treatment that enhanced the initial idea and brought to life the family outing scenario, and positioning the product in the home.

With a tight deadline, we pulled the production together quickly and executed the shoot in a single day, leveraging our strong industry and crew relationships together, curating a gun-team in no time.